Nicola Moors is THE copywriting coach

Find $1,200,000 in Untapped Revenue Inside Your Evergreen Course

Zero paid ads, increasing traffic, or rebuilding the funnel

    Calling course creators with plateauing or inconsistent sales

    WORKED WITH

    Only 8% of companies say they’ve optimised their offer strategy, even though it’s the highest growth lever

    *McKinsey & Co

    Inside this behind-the-scenes breakdown, you’ll see in real time how your offer is your lever for compounding growth

    You’ll get:

    ✅ A behind-the-scenes walkthrough of how I optimise courses (the example we use is a $2.5K group coaching offer)
    ✅ Real-world examples of repositioning, re-stacking, and re-framing to make your course irresistible for your audience and extract demand from the leads you already have
    ✅ The same strategy I’ve used to help one client sell 1,476 seats in a brand-new course — without paid ads

    ✅ Add compounding revenue from the offer you have already built (let’s not waste your hard work!)

    See how your course could be missing out on thousands, hundreds of thousands or even millions of dollars

    Watch this 13-minute behind-the scenes breakdown

    Find $1,200,000 in Untapped Revenue Inside Your Evergreen Course

      Hi, I’m Nic

      I’m a digital course strategist helping 6- and 7-figure business owners increase their course revenue before they use paid ads.

      I’m the brains (& excellent hair) behind campaigns that have collectively generated millions of dollars.

      My baller clients include Amy Porterfield, Vincent Chan, Maddi Cook, Ellen Mackenzie, Ellen Yin, and Jordan Gill of Systems Saved Me.

      My foundations-first approach to messaging and funnels has won my clients above-industry-average results like: 

      • 68% increase in sales page conversions

      • 13.4% conversion rate on warm and cold traffic for a sales page 

      • Up to 85.4% open rates on launch emails

      This breakdown is for course creators
      earning mid-6 to 7 figures who are:

      • Seeing solid funnel metrics but stagnant sales

      • Stressing about plateauing course sales whether they’re selling on evergreen or through live launches

      • Wondering why their offer isn’t converting better

      • Tired of adding more leads instead of fixing the core

      FREE 13-MINUTE TRAINING

      Find $1,200,000 in Untapped Revenue Inside Your Evergreen Course